• Nothing new in packaging design? you need this positioning strategy Dec 30 , 2022
    The positioning strategy is a design strategy with a strategic vision,which has the characteristics of forward-looking,purposeful,pertinent and utilitarian ,but of course it also has limitations.Creative positioning strategy is the core and most essential factor of successful commodity packaging design.The following cosmetic packaging positioning strategies play a pivotal role in packaging design. 1.Market research Before designing,provide sufficient background material for the idea.Select 5-10 kinds of similar products for comparative analysis of various requirements and give a detailed report. The physical information can provide photos or color sketches,such as category capacity,brand name,color,text,graphics,materials,structure,design concept,comprehensive review,etc. The investigation of the commodity market and consumers is the preliminary project of packaging design and it is also the basis for the positioning of packaging design.The market and consumers are the most authoritati...
  • Breaking Down the Anatomy of Effective Skincare Packaging May 21 , 2024
    Packaging protection for skincare products is not just a routine task, but an important step in ensuring product quality and customer satisfaction. In this article, we'll look at why skincare packaging needs special protection, as well as common materials used to protect cosmetics and their environmental significance. Why skincare packaging needs special protection To ensure the integrity of your skincare products, effective packaging not only protects your products from light, air and bacteria, it also enhances your brand identity and creates a lasting impression on consumers. Common skincare packaging can be divided into three layers: The first layer is the direct contact with the skin care product packaging, such as pump bottles, dropper bottles, spray bottles, jars, tubes, etc., in the choice of such packaging also need to consider the bottle material, shape, color, size, and the choice of lid to ensure that the product sealing, and leave a good user experience for consumers; The s...
  • Spraying technology: cosmetics glass bottle spraying process detailed tutorials May 17 , 2024
    In the modern cosmetic industry, glass bottles are not only containers for cosmetics but also communicators of brand image. The spraying process is a common method used to give glass bottles a unique appearance, color, and special effects. Guangzhou PanYue Packing Co., Ltd. will discuss with you all aspects of the spraying process for cosmetic glass bottles, from the definition of the spraying process to the flow of the spraying process, as well as the flow of the spraying process and future trends.   What is the cosmetic glass bottle spraying process? Spraying: spraying a layer of uniform water-based paint coating on the surface of cosmetic glass bottles with an air gun, the sprayed product is cured after leveling, preheating, and drying the coating, which plays a decorative and protective role for the glass bottles; various spraying effects make the glass packaging bottles realize various effects such as high-gloss, matte, pearlescent, transparent and gradient, etc. The spraying...
  • The Ultimate Guide to Cosmetic Glass Bottle Frosting: Techniques and Benefits May 14 , 2024
    In recent years, frosted glass bottles have become a popular choice for cosmetics brands looking to combine elegance with environmental protection. This article deeply discusses the technology of cosmetic glass bottle frosting, so that you have a deeper understanding of the frosting process of skin care glass packaging.   Defining Glass Bottle Frosting Frosting process, the use of a good amount of acid solution, and uniform corrosion of the bottle, so that the bottle presents a matte semi-transparent effect. The frosted look is more than just decorative, it also protects the product from light degradation and provides users with a tactile experience that enhances the brand's presence. Sand coating method and chemical erosion material 1) Coating method Immersion method Immerse the glass product in the frosting solution for a certain amount of time Injection method Spray the abrasive solution onto the glass surface Coating method Apply the paste to the surface of the glass 2) Chemic...
  • Navigating the World of Cosmetic Packaging: A Buyer’s Guide May 08 , 2024
    For beauty products, packaging is more than just a container, it is a powerful communication tool. The color, touch, shape, and function of a product's packaging have a psychological impact on consumers and are often the first point of interaction between the customer and the brand. It is like a silent salesman, usually influencing consumers' purchasing decisions at a subconscious level. In a market as saturated as the beauty industry, the right packaging can distinguish between being noticed or ignored.   As a buyer of cosmetic packaging, you first need to identify the packaging materials you want to purchase and understand the role that different types of cosmetic packaging materials play in terms of brand perception, product protection, and environmental impact. Let's explore the common materials used in the industry, their benefits, and considerations. 1. Glass In the cosmetics industry, glass is synonymous with luxury. Its weight and clarity provide a sense of quality that is...
  • The secret weapon of skin care packaging: the secret of screen printing process Apr 30 , 2024
    Cosmetic packaging is not only an important means of product protection but also an important carrier of brand image. In today's competitive market environment, brands need to attract consumers' attention through packaging design and create a unique brand image and product impression. Among the many packaging design technologies, the screen printing process has attracted much attention because of its application advantages in glass packaging. This article will give you a detailed introduction to the screen printing process in the skin care glass packaging industry. The basic principle of the screen printing process Screen printing refers to the use of a screen as a plate base, and through the photosensitive plate-making method, it is made with a picture screen printing plate. Screen printing consists of five elements, screen plate, scraper, ink, printing table, and substrate. Using the basic principle of screen printing plate graphic part of the mesh can be printed through ink, no...
  • Reveal the skin care glass packaging plating process Apr 23 , 2024
    Skincare glass packaging plays a crucial role in the beauty industry, and its radiant appearance is often an important factor in attracting consumers' attention. However, the secret behind this is not only the glass itself but also the plating process hidden on its surface. In this article, we will discuss in depth the plating process of skin care glass packaging, revealing the mystery behind it.   Surface plating technology is the plated parts (products) immersed in a potion containing metal ions to be plated and connected to the cathode, the other end of the potion placed on the appropriate anode (soluble or insoluble), after the DC, the surface of the plated parts that is precipitated a layer of metal film method. A simple understanding of the physical and chemical changes or combinations. It is commonly used in skin care glass packaging materials to add texture to the appearance and protective properties. This technique can involve coating the surface of the glass with a layer...
  • What you must know about the importance of skin care packaging compatibility testing Apr 17 , 2024
    Skincare products are an integral part of our daily lives, and packaging, as an important part of skin care products, plays an important role in protecting the products and extending their shelf life. However, have you ever thought about how your health and the quality of the product will be affected if the packaging is not compatible with the product?   1. Purpose of packaging compatibility testing To ensure that skincare packaging does not negatively affect the stability and safety of the product, packaging compatibility testing is particularly important. This test is designed to: Protect consumer health by evaluating whether packaging materials release hazardous substances; Ensure that the packaging does not cause deterioration or degradation of the product, thus maintaining product quality;     2. Types of skin care packaging compatibility testing Chemical compatibility: assess the chemical interaction between the packaging material and the product, including possibl...
  • How to choose packaging for photosensitive products Apr 12 , 2024
      Light on the electromagnetic spectrum can be divided into two categories: invisible and visible. Ultraviolet light is a general term for radiation in the electromagnetic spectrum with a frequency of 750PHz ~ 30EHz, corresponding to a wavelength of 400nm ~ 10nm in vacuum, which is invisible light. UV radiation is made up of three different wavelengths, UVA, UVB, and UVC. The sun's harmful UV rays can damage our skin cells in the same way they degrade the chemistry of skin care products. Therefore, preventing UV damage is an issue that must be of concern to corporate investors who invest in light-sensitive products.   In this article, we'll delve into how different types of containers differ in terms of protective performance, and hopefully, this knowledge will guide you in choosing the best packaging container for your business.   Protective effect of natural glass bottle The scientific principle of glass bottle oxidation is closely related to the wavelength of light, w...
1 2 3 ... 11

Leave A Message

Leave A Message
If you are interested in our products and want to know more details,please leave a message here,we will reply you as soon as we can.

Home

Products

skype

whatsapp